We loved catching up with the impossibly sweet, bouncing off the walls with energy, Ashley Moore for our latest Off Set shoot. Between Japanese butterfly stickers and Bambi Snapchat selfies, Cat and Rumi shot her in all the new pieces that are as fresh and playful as she is. Follow Ash on Instagram @ashley_moore_
Very outgoing & extremely competitive. I loved sports & learning new things. Was also never shy like I can be now.
How are other drivers so horrible and what fast food place can I drive thru!
I have ADD. It's so hard to keep my attention & to stay focused for a long period of time. I'm all over the place!
Lock screen is a photo of my lovely boyfriend and my home screen is a photo he took of a few palm trees with an amazing cotton candy sky
Baby Tati Clasp choker - absolute favorite
His words - "how pure your heart is"
@areyouami [email protected]
Tickets to Hawaii for my boyfriend
I love this little Mexican place on Ventura called Ceremony - it's really good. & small portions. Not too much food.
Warm chocolate chip
Sweats, tank, and warm socks with a face mask
Biting my lip and cracking my toes. I know, so gross.
Eye patches to get rid of the dark circles & bags
The Neighborhood : The Beach
Tove Lo : This time around
Giraffe or Ladybug
WE WENT THERE
Striking, futuristic, just the right amount of sweet
NEUS BIB TOP
Neus features a cross back with ring detail. It pairs perfectly with our Nima brief in ribbed blush to create the ultimate look.
Channeling the spirit of Los Angeles
NURI TRIANGLE TOP
Pair it with the Nima brief in white waffle for the freshest sillhouettes.
Simple with just the right amount of statement
KAIMI ONE PIECE
Playful and brazen, Kaimi features thick elastic straps, a scooped out neckline, and a thick cuff on its high cut legs.
Playful, sexy, and anything but safe
NETA STRING TOP
NETA STRING BOTTOM
A fresh take on our signature chokers, Dassa is the point at which supple wrapped leather and heavy gold chain converge. Single, double wrap, and wrist options available the Dassa family is what you need to create an impactful statement look.
The Dassa double wrap choker features our signature calf-skin leather, capped in gold, and fitted with our heaviest chain yet. Flat supple leather and perfectly conceived construction are essential to this style's impact while the extra length makes it endlessly versatile.
The Dassa, a fresh take on our signature chokers. The softest calf-skin, paired with the heaviest chain we could get away with, is everything we've been looking for just this side of edgy.
The Dassa bracelet is next-level wrist wear. A bold mix of flat leather cording and statement gold chain make it an integral addition to the Dassa Family. Pair it with a Dassa neck wrap or let it shine all on its own.
Next to our design studio in DTLA, the loft is a place that is both inspiring and calm.
Make an appointment to come visit us today.
Interior design by Rumi. Instagram friendly. You'll want to move in.
We never make more than a couple of appointments each day, to make sure that our clients get a truly special personalized experience.
If you are in LA and want to set up an appointment to see the full AYAI collection and preview upcoming pieces, there is only one way.
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The Nyx is a piece to indulge in. As sexy as it looks, it's also addictively comfortable.
100% silk. With super thin straps and rose gold hardware the look is simple but refined.
Great for all occassions. The Nyx pairs well with our Zillah Dress or a barely there tank.
PULL IT OFF
The Nyx is a bra that needs to be seen.
Now available in Black, White, and Gold.
It's barely there but it's so so pretty. Alva is a super fine ball chain that will instantly up your bracelet layering game.
Just the right amount of glimmer. The Tsuki chain bracelet is beyond dainty with the prettiest intricate texture. Vintage inspired with princess vibes.
Sexy but unexpected, the Zillah skims the body instead of hugging it
Inspired by everything good about vintage slips with none of the weird
Rendered in weighty luxurious silk charmeuse with raw edges
Zillah is airy dreams so comfort isn't even a question. But it's also really easy to wear. Layer it with a tshirt or oversized knit, scruff it up with sneakers, or go full badass with ankle boots and all the chokers.
Zillah looks insane. It also feels insane. Our heavy silk charmeuse is lined in more silk. To make you feel like a kitten princess. The straps are delicate and finished with copper hardware, and raw edges give it a modern, unmistakeable look.
The continent hopping, the front rows, the accessory line, the magazine covers, and always the perfect airport outfits. The Blonde Salad actually never stops and Chiara Ferragni actually always does it with style.
An ARE YOU AM I supporter from the very beginning, she inhabits the brand with the utmost ease and elegance. Our circles in LA brought us together to find us hanging out more and more and shooting her for the OFF SET series was the perfect way to bring all the vibes. We styled Chiara in AYAI pieces classic and fresh with a hint of Black Swan via Hollywood.
Chiara's look here is lazy Sunday mornings, backyard hangs, yoga afternoons, flower shopping, and road trips. So comfortable, just as striking.
When your lingerie is good enough to be an outfit.
Introducing Zoa. Delicate and diaphanous silk georgette with minimal lines and barely there straps. The one you can wear with everything that also makes everything better.
If you're going to have just one AYAI piece, this is it. Our best selling Zillah slipdress hangs perfectly and practically lights up the room.