Stories Page 6 - Are You Am I

Stories

Subheading

New York Fashion Week Spring 2018

January 24, 2018
our recent launches, ideal for New york fashion week, range from the most essential sultry bustier dress to a heavy wool corset and everywhere in between.

Fei is a sultry bustier dress ideal for adding layers or wearing alone. The structured satin quietly screams '90s Angelina.

The Fei Dress on Alexis Mackenzie.

The flamenco dress of your dreams. Meant for adding a bit of color to an otherwise dreary winter.

The Lykla Dress on Alexis Mackenzie.

Katra's oversized stand-up funnel neck and slashed away racerback are distinct with absolute ease of wear. Our signature plush modal blend is ideal for colder days.

The Katra Dress on Jessie Li.

The Anke Top is the most necessary basic, with a neckline that dips low and wide in a way that only seems precarious.

The Anke Top in white on Elsa Hosk.

The Sappha Top is straight out of a fairytale with a light and flirty cotton eyelet fabric.

The Sappha Top on Danielle Bernstein.

The Meili Skirt is daring from every angle, meant to shock and awe. Your sneakers will be glad the skirt does all the talking.

The Meili Skirt on Hailey Baldwin.

The Ninki Top is a plush turtleneck without the modesty in the brightest shade of red.

The Ninki Top on CoryAnne Roberts.

The Misa Midi Dress is fitted in our heavy charmeuse silk with straps only where absolutely necessary to create a delicate and unexpected silhouette. Show stopping is an understatement.

The Misa Midi Dress on Alexis Mackenzie.

The layering piece you never knew you needed. The Kuik Bodysuit is the easiest decision to make, living on the edge of sexy and comfortable.

The Kuik Bodysuit on Gizele Oliveira.

Second skin fit and our signature Anke neckline. The Anke Dress is definitely not just a phase.

Inka Williams in the Anke Dress.

New York Fashion Week Spring 2018

January 24, 2018

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Rumi Plays in Venice in Liling

January 17, 2018

 

 

SHOP LILING

Rumi Plays in Venice in Liling

January 17, 2018

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Nikolina Set

December 21, 2017

 

Gossamer-like stretch tulle and the daintiest flocked velvet dots make for the perfect evil cute look.

 

 

 

 

SHOP NIKOLINA

 

 

 

Nikolina Set

December 21, 2017

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Nian

December 21, 2017
High shine stretch vinyl gets the everything treatment.   Get 90s instantly in  Nian.

Nian

December 21, 2017

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Anne Boleyn Approved

December 21, 2017
Drape yourself in beyond elegant Lilim. A wide and dramatic band wraps around the body loosely and a corset locks you in with laces up the back and a busk at center front allows for easy on/off. 

 

 

 

A perfectly tied permanent bow to decorate your neck.  Lisse  is a hard choker in gold dipped brass that latches securely on a chain.

 

SHOP 17TH CENTURY CLASSICS

 

 

Anne Boleyn Approved

December 21, 2017

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Aniko dress

December 14, 2017

Aniko dress

December 14, 2017

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Rumi's Tokyo Address Book

June 19, 2017

Yasaiya Mei Omotesando
4-12-10 Tokyo, Shibuya, Jingumae, Omotesando Hills 3F, 150-0001

Daikanyama T Site
16-15 Tokyo, Shibuya, Sarugakucho, 150-0033

TENOHA & STYLE RESTAURANT
20-23 Tokyo, Shibuya, Daikanyamacho, 150-0034

AFURI RAMEN Azabujuban
1-8-10 Tokyo, Minato, Azabu-Juban, Azabu-Juban TS Bldg 1F, 106-0045

Yoyogi VILLAGE
1-28-9 Tokyo, Shibuya, Yoyogi, 151-0053

Bar MARTHA
1-22-23 Tokyo, Shibuya, Ebisu, 150-0013

B-Side LABEL Harajuku
4-25-6 Tokyo, Shibuya, Jingumae, Hanae Bldg, 150-0001

LOFT Shibuya
21-1 Tokyo, Shibuya, Udagawacho, 150-0042

Tokyu Food Show
2-24-1 Tokyo, Shibuya, 150-0002

HARAJUKU CHICAGO
4-26-26 Tokyo, Shibuya, Jingumae, 150-0001

35 Steps Bistro
1-1 Tokyo, Shibuya, Maruyamacho, Shibuya City Hotel B1F, 150-0043

Shibuya Cat Street
5-10-10 Tokyo, Shibuya, Jingumae, 150-0001

Park Hyatt New York Bar
3-7-1-2 Tokyo, Shinjuku, Nishi-Shinjuku Park Hyatt Hotel, 160-0023

Kyu-Furukawa Gardens
1-27-39 Tokyo, Kita, Nishigara, 114-0024

 

Rumi's Tokyo Address Book

June 19, 2017

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GIRLS THAT GET IT | OLIVIA BROWER

June 01, 2017

WHAT AYAI PIECE CAN YOU NOT LIVE WITHOUT?

The Knife tee!!! Honestly I wear it all the time, because it goes with everything! 

 

FAVORITE FASHION CITY?

London 

 

FAVORITE IG ACCOUNT?

@Knighttcat

WHAT ARE YOU LISTENING TO RIGHT NOW?

Kendrick Lamar and Outkast 

 

CURRENT GIRL CRUSH?

My sister... and Beyoncé....  Beyoncé forever 

 

LATEST BEAUTY DISCOVERY?

MAC Ruby Woo lipstick 

BEST PIECE OF FASHION ADVICE YOU'VE EVER RECEIVED?

Dress for your body type 

 

BEST PIECE OF FASHION ADVICE YOU'VE EVER GIVEN? 

Classic never goes out of style 

 

LAST PURCHASE?

Bumble bee pillow for my new apartment  🐝

GIRLS THAT GET IT | OLIVIA BROWER

June 01, 2017

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Girls that get it: My Life As Eva

April 11, 2017

Eva is a fashion, lifestyle and comedy vlogger. Better known as MyLifeAsEva. She is just as funny and likable in real life, as we found out when she stopped by our DTLA Loft to shop and hang out.

 

WHAT AYAI PIECE CAN YOU NOT LIVE WITHOUT? 

The Tiiu top! It goes with every outfit.

 

WHAT IS YOUR PERFECT AYAI OUTFIT FOR COACHELLA?

Definitely the breezy Daphna dress with tons of jewelry! Its moveable and will keep me cool in the hot sun.

 

FAVORITE FASHION CITY?

New York! I am always inspired to dress fashionably when I'm there. 

 

FAVORITE IG ACCOUNT?

I love @gypsea_lust because she's this super rad Australian girl that lets her magical photos speak for themselves.

 

WHAT ARE YOU LISTENING TO RIGHT NOW?

I love Halsey's new song Now or Never.

CURRENT GIRL CRUSH?

Not to be cheesy, but Rumi Neely's aesthetic will always keep me coming back for more IG stalk sessions.

 

LATEST BEAUTY DISCOVERY?

 Wearing cool wigs to change up your look quickly! 

 

BEST PIECE OF FASHION ADVICE YOU'VE EVER RECEIVED?

Wear whatever you want and don't let anyone hold you back from looking and feeling your best.  

 

BEST PIECE OF FASHION ADIVCE YOU'VE EVER GIVEN?

 If you don't feel good in it, you won't look good in it. Don't wear anything that doesn't make you feel absolutely radiant in it!

 

ONE THING PEOPLE WOULD BE SURPRISED TO KNOW ABOUT YOU?

I used to be a competitive dancer and am trained in all dance styles!

 

LAST PURCHASE?

I've recently started working out again, so I bought a kettle bell for my squats I do in the kitchen while watching Say Yes To The Dress haha!

 

 

Girls that get it: My Life As Eva

April 11, 2017

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Girls That Get It: Sonya Esman

April 03, 2017

Sonya came by our DTLA loft for some shopping, and we found out that she's as chill as she is gorgeous.  We took the opportunity to ask her a few important questions...

 

WHAT AYAI PIECE CAN YOU NOT LIVE WITHOUT?

I wear my new strike hoodie & leggings way more than I would like to admit. I literally ran into CVS to change into the set the day I got it haha. Clothing softer than your bed is honestly one of the best things on Earth.

 

WHAT IS YOUR PERFECT AYAI FESTIVAL OUTFIT?

Without a doubt- the siqi leather lace up shorts are coming with me to coachella! The Stelle top would also be so stunning in the desert. I'd also go heavy with the accessories and layer the jace chain chocker, the binx, and the tsuki. And I'd bring my lighter case ;)

WHO IS YOUR STYLE INSPIRATION?

I think my style more so comes from my dreams of- and working towards of the woman I want to become. It's mood-dependent, a constant evolution, a metamorphosis, if you will. 

 

FAVORITE FASHION CITY?

Every city has a culture and style that I get inspiration from in some way or another. The street style in Soho, New York is always ridiculously creative and cool; but my favorite fashion city is probably Seoul, South Korea. I think South Korean fashion is an impeccable mix of vintage classics and street style trends. 

 

WHAT ARE YOU LISTENING TO RIGHT NOW?

SO much! I live in headphones, and am always looking for new songs, and update my soundcloud every day.  https://soundcloud.com/sonya-esman

FAVORITE INSTAGRAM ACCOUNT?

Cate Underwood (@undervoodoo) has the most beautiful artistic aesthetic, which is a huge inspiration to me. Maya Stepper (@mayastepper) is also such a joy, and I love to watch her grow. @fashion_viadi and @gildaambrosio are my go-to for style inspiration and new ideas.

 

CURRENT GIRL CRUSH?

Again, Maya Stepper!

 

LATEST BEAUTY DISCOVERY?

The RMS living luminizer is the best highlighter I've ever layed my hands on. It's natural, coconut oil based, and doesn't look fake or shimmery at all.

 

LAST PURCHASE?

I bought myself a new polaroid camera an hour ago! (polaroid sx-70) All my inexpensive polaroid cameras broke in my luggage when travelling, so I got one that's a little more professional... sans the plastic. 

BEST PIECE OF FASHION ADVICE YOU'VE EVER RECEIVED?

Burn your bra.

 

BEST PIECE OF FASHION ADVICE YOU'VE EVER GIVEN?

Sunglasses- always. They're like an accessory to the face and can make you look like a million dollars.

 

ONE THING PEOPLE WOULD BE SURPRISED TO KNOW ABOUT YOU

Everybody is always surprised to find out that I know literally zero movies or tv shows. I usually tell people I just meet to not even bother with asking me "have you seen ___ movie?" because the answer is always no. Always. I get bored SO quickly, and prefer to spend my time creating something of my own.

Girls That Get It: Sonya Esman

April 03, 2017

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OFF SET WITH DOINA

March 16, 2017

DESCRIBE YOUR PERFECT DAY IN LONDON.

Urgh, no rain and especially no wind. Wine and pizza with my boyfriend on our balcony.

 

WHAT KIND OF CAT WOULD YOU BE?

The one that would scratch you if you don't give her food!

 

WHAT ITEMS DO YOU SAVE ON, AND THEN WHAT DO YOU SPLURGE ON?

Shoes are my weakness, I absolutely hate bad quality shoes so will always prefer to invest in good quality pricy shoes. Also coats, an amazing quality coat is the one clothing item I can spend A LOT on. Tops, jeans, everything casual i normally don't spend much on. 

 

ONE THING PEOPLE WOULD BE SURPRISED TO KNOW ABOUT YOU:

I eat chalk? It's probably the weirdest thing, but I it has a very intense influence on me, kinda like fresh newspaper smell. I remember being in school and sneakily stealing pieces of chalk when none else was around.

WHAT WERE YOU LIKE IN HIGH SCHOOL?

I was the tallest in my class... and in all the other classes of my grade haha. I was quite shy and often bullied, studying 24h was my only escape from that haha.

 

AYAI PIECE YOU WEAR THE MOST OFTEN:

The chokers! Followed by the Kimia bodysuit in black.

 

ONE OF YOUR BOYFRIEND'S FAVORITE THINGS ABOUT YOU:

He finds it cute that I can be super slow in understanding his inappropriate jokes sometimes.

 

FAVORITE INSTAGRAM ACCOUNT:

NASA!!!! For all the freaking awesome Snap stories.

 

FAVORITE KIND OF COOKIE:

Chocolate cookie covered in salty cheese. Umm.

 

FAVORITE NETFLIX AND CHILL OUTFIT:

My dressing gown + face mask.

 

BAD HABIT:

Sleeping on my face!

LATEST BEAUTY DISCOVERY:

Charlotte Tilbury's dry sheet mask

 

SONG ON REPEAT:

Right now: city of lights from La la Land

 

FAVORITE SMELL:

Fresh newspaper 

 

BEST SKIN TIP:

Massaging your face with ice in the morning, it gets rid of puffiness and gives you a fresh look.

 

WEIRDEST NICKNAME YOU'VE BEEN GIVEN:

Doinitza Spritza, don't even ask…

 

ANIMAL YOU WOULD RATHER BE:

Panther

 

FAVORITE WORD:

Amore

 

 

OFF SET WITH DOINA

March 16, 2017

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THE RED TIIU SET

January 06, 2017

 

The  Tiiu Top and Hotpantare now available in a new color: red. 

 

THE RED TIIU SET

January 06, 2017

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THE KELTIE DRESS

January 05, 2017

Introducing Keltie, a sweet A-line dress with just the right amount of mischief. 

Introducing Keltie, a sweet A-line dress with just the right amount of mischief. 


Made in a high-end wool blend, Keltie is winter appropriate and just as perfect on its own as it is layered with your favorite shirt underneath.

Made in a high-end wool blend, Keltie is winter appropriate and just as perfect on its own

as it is layered with your favorite shirt underneath.

Made in a high-end wool blend, Keltie is winter appropriate and just as perfect on its own

as it is layered with your favorite shirt underneath.

Pure kitten.

A deep scoop back and lobster clasp straps make Keltie an updated take on a classic.

Available in Black and Charcoal Grey

 

Pure kitten.

A deep scoop back and lobster clasp straps make Keltie an updated classic.


Available in Black and Charcoal Grey

THE KELTIE DRESS

January 05, 2017

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GIRLS THAT GET IT: RACHEL COOK

January 04, 2017

Babe and total bombshell  Rachel Cookwears our Crushed Velvet Zillah Slip Dress in Blush, the  Katya Leather Choker in Blush, the Era Choker, and the Ambrosia Velvet Choker

Photographer: Adam Mont 
Stylist: Dalit Gwenna
Assistant Stylist: Mackenzie Lopez 
Hair: Kristin Heitkotter
Makeup: Anna Branson

 

Babe and total bombshell  Rachel Cookwears our Crushed Velvet Zillah Slip Dress in Blush, the  Katya Leather Choker in Blush, the Era Choker, and the Ambrosia Velvet Choker

Photographer: Adam Mont 
Stylist: Dalit Gwenna
Assistant Stylist: Mackenzie Lopez 
Hair: Kristin Heitkotter
Makeup: Anna Branson

GIRLS THAT GET IT: RACHEL COOK

January 04, 2017

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NIXY TURTLENECK TOP

December 28, 2016

NIXY TURTLENECK TOP

December 28, 2016

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GET COZY

December 27, 2016

GET COZY

December 27, 2016

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THE CIRCE HUGGIE

December 23, 2016

THE CIRCE HUGGIE

December 23, 2016

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SHARP + SLEEK

December 22, 2016

SHARP + SLEEK

December 22, 2016

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MEILI'S BACK

December 20, 2016

MEILI'S BACK

December 20, 2016

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THE LELL BRA

December 17, 2016

THE LELL BRA

December 17, 2016

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THE RESORT COLLECTION

December 16, 2016

THE RESORT COLLECTION

December 16, 2016

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THE HARLETH COLLECTION

December 15, 2016

THE HARLETH COLLECTION

December 15, 2016

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Sylph Longline Bra

December 07, 2016

Sylph Longline Bra

December 07, 2016

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FINE JEWELRY

November 15, 2016

Specific, ethereal, endlessly wearable

 

The jewelry collection created to end the search

 

The finishing touch you'll

never take off

 

Beyond delicate designs and infinite layering potential allow limitless self expression

 

FINE JEWELRY

November 15, 2016

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Off Set with Ashley Moore

September 29, 2016

We loved catching up with the impossibly sweet, bouncing off the walls with energy, Ashley Moore for our latest Off Set shoot. Between Japanese butterfly stickers and Bambi Snapchat selfies, Cat and Rumi shot her in all the new pieces that are as fresh and playful as she is. Follow Ash on Instagram @ashley_moore_ 

What were you like in high school?

Very outgoing & extremely competitive. I loved sports & learning new things. Was also never shy like I can be now. 

What do you think about when you’re alone in your car? 

How are other drivers so horrible and what fast food place can I drive thru! 

What kind of cat would you be?

Cheetah 


SHOP ASHLEY'S LOOKS

One thing people would be surprised to know about you:

I have ADD. It's so hard to keep my attention & to stay focused for a long period of time. I'm all over the place!

Current iPhone background

Lock screen is a photo of my lovely boyfriend and my home screen is a photo he took of a few palm trees with an amazing cotton candy sky

First website you go to when you open your laptop:

Google...AREYOUAMI :)

AYAI piece you wear the most often:

Baby Tati Clasp choker - absolute favorite 

One of your boyfriend's favorite things about you:

His words - "how pure your heart is"

Favorite instagram account:

@areyouami and @bellahadid

The last gift you gave someone:

Tickets to Hawaii for my boyfriend

Favorite LA food trend:

I love this little Mexican place on Ventura called Ceremony - it's really good. & small portions. Not too much food. 

Favorite kind of cookie:

Warm chocolate chip 

Favorite netflix and chill outfit:

Sweats, tank, and warm socks with a face mask 

Bad habit:

Biting my lip and cracking my toes. I know, so gross. 

Latest beauty discovery:

Eye patches to get rid of the dark circles & bags

Song on repeat:

The Neighborhood : The Beach 

Tove Lo : This time around 

Favorite smell:

Starbucks coffee 

Weirdest nickname you've been given: 

Stinker 

Animal you would be:

Giraffe or Ladybug 

Favorite word: 

Promise  


SHOP ASHLEY'S LOOKS

Off Set with Ashley Moore

September 29, 2016

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NYISSA

August 12, 2016

A LIQUID DREAM

Classically AYAI with heavy silk, raw hems and a daring silhouette

Uninhibited, undone elegance, Nyissa moves with you

Available in gold, black, red and white

NYISSA

August 12, 2016

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Introducing AYAI Swim

August 05, 2016

WE WENT THERE

Striking, futuristic, just the right amount of sweet

NEUS BIB TOP

Neus is a bib style top taken to new height with its narrow neck that curves and cuts away at the sides dramatically.  

NIMA BRIEF

A hyper modern brief with a thick waistband and high cut leg. Available in our white waffle and blush rib to match whichever top suits you best.

Neus features a cross back with ring detail. It pairs perfectly with our Nima brief in ribbed blush to create the ultimate look.

Channeling the spirit of Los Angeles

NURI TRIANGLE TOP

Athletic but sweet. Outsized straps play against tiny triangles to create a perfect play on proportion. 

Pair it with the Nima brief in white waffle for the freshest sillhouettes.

Simple with just the right amount of statement

KAIMI ONE PIECE

If you've ever wanted to channel futuristic and nostalgic simultaneously, we're giving you a way now. 

Playful and brazen, Kaimi features thick elastic straps, a scooped out neckline, and a thick cuff on its high cut legs. 

Playful, sexy, and anything but safe

NETA STRING TOP

If a daisy was a bikini top. A dainty, bare silhouette plays against our highly textured white waffle. Skimpy triangle cups with tie shoulders and a discreet metal hook back closure.

NETA STRING BOTTOM

Curved and scooped out at every possible point, Neta creates a modern and flirty look in our highly textured white waffle. Self ties at the sides. Wear it with our Neta top to complete the look.

Introducing AYAI Swim

August 05, 2016

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Slip into Silk

August 04, 2016

We've updated and elevated our best-selling Elara and Anais dresses.  They now come in heavy silk charmeuse in black, white and blush.

White silk Elara

Anais in blush

ELARA

ANAIS

Slip into Silk

August 04, 2016

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Dassa

July 29, 2016

  A fresh take on our signature chokers, Dassa is the point at which supple wrapped leather and heavy gold chain converge. S ingle, double wrap, and wrist options available the Dassa family is what you need to create an impactful statement look.

Double Wrap

The Dassa double wrap choker features our signature calf-skin leather, capped in gold, and fitted with our heaviest chain yet.  Flat supple leather and perfectly conceived construction are essential to this style's impact while the extra length makes it endlessly versatile.

Single Wrap

The Dassa, a fresh take on our signature chokers.  The softest calf-skin, paired with the heaviest chain we could get away with, is everything we've been looking for just this side of edgy. 

 

Bracelet

The Dassa bracelet is next-level wrist wear.  A bold mix of flat leather cording and statement gold chain make it an integral addition to the Dassa Family.  Pair it with a Dassa neck wrap or let it shine all on its own. 

Dassa

July 29, 2016

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The AYAI Loft

June 29, 2016

a new way to shop

private

Next to our design studio in DTLA, the loft is a place that is both inspiring and calm.

exclusive

Make an appointment to come visit us today.  

unique

Interior design by Rumi.  Instagram friendly.  You'll want to move in.

never rushed

We never make more than a couple of appointments each day, to make sure that our clients get a truly special personalized experience.

available to you

 

If you are in LA and want to set up an appointment to see the full AYAI collection and preview upcoming pieces, there is only one way. 

 

Fill in the form below and our AYAI concierge will be in contact.


The AYAI Loft

June 29, 2016

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Nyx

June 22, 2016

Minimal

The Nyx is a piece to indulge in. As sexy as it looks, it's also addictively comfortable. 

Classic

100% silk. With super thin straps and rose gold hardware the look is simple but refined.  

Versatile

Great for all occassions. The Nyx pairs well with our Zillah Dress or a barely there tank.

PULL IT OFF

 The Nyx is a bra that needs to be seen.

 

Now available in Black, White, and Gold.

Nyx

June 22, 2016

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The Bracelet Collection

June 16, 2016

UP YOUR WRIST GAME

alva

It's barely there but it's so so pretty. Alva is a super fine ball chain that will instantly up your bracelet layering game.

    tsuki

    Just the right amount of glimmer. The Tsuki chain bracelet is beyond dainty with the prettiest intricate texture. Vintage inspired with princess vibes.

    era

    Upping the everything levels of your look. Two delicate 14k gold filled chains braided with lustrous colored thread.

    THE perfect fit

      Comfortable and delicate - you'll never want to take them off. Custom sizes are available to make sure they're just right.

    EVEN BETTER LAYERED

    Alva and Tsuki are sweetly minimal and subtle worn alone, but also so good to layer to create the perfect stack. We love them offset by Era's braided chains.

    The Bracelet Collection

    June 16, 2016

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    Zillah

    June 07, 2016

    the perfect slipdress

    modern classic

    Sexy but unexpected, the Zillah skims the body instead of hugging it

    undone glamour

    Inspired by everything good about vintage slips with none of the weird

    falls like liquid

    Rendered in weighty luxurious silk charmeuse with raw edges

    Whatever you need it to be

    Zillah is airy dreams so comfort isn't even a question. But it's also really easy to wear. Layer it with a tshirt or oversized knit, scruff it up with sneakers, or go full badass with ankle boots and all the chokers. 

    a treat to yourself

    Zillah looks insane. It also feels insane. Our heavy silk charmeuse is lined in more silk. To make you feel like a kitten princess. The straps are delicate and finished with copper hardware, and raw edges give it a modern, unmistakeable look.

    now Back in stock

    Zillah

    June 07, 2016

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    OFFSET with Chiara Ferragni

    May 31, 2016

     

    The continent hopping, the front rows, the accessory line, the magazine covers, and always the perfect airport outfits.  The Blonde Salad actually never stops and Chiara Ferragni actually always does it with style.

    An ARE YOU AM I supporter from the very beginning, she inhabits the brand with the utmost ease and elegance. Our circles in LA brought us together to find us hanging out more and more and shooting her for the OFF SET series was the perfect way to bring all the vibes. We styled Chiara in AYAI pieces classic and fresh with a hint of Black Swan via Hollywood. 


    In between times

    Chiara's look here is lazy Sunday mornings, backyard hangs, yoga afternoons, flower shopping, and road trips. So comfortable, just as striking.

    first look

    When your lingerie is good enough to be an outfit.

    Introducing Zoa. Delicate and diaphanous silk georgette with minimal lines and barely there straps. The one you can wear with everything that also makes everything better.

    liquid gold

    If you're going to have just one AYAI piece, this is it.  Our best selling Zillah slipdress hangs perfectly and practically lights up the room.


    SHOP CHIARA'S LOOKS

    OFFSET with Chiara Ferragni

    May 31, 2016

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    Golden Touch

    May 25, 2016

    AYAI

    gold chokers

    Delicate dream

    Kinga is a flat chain that will enhance in the subtlest, prettiest way. The perfect delicate touch to complete any look.

    beyond dainty

    Just the right amount of glimmer. The Tsuki chain choker is beyond dainty with the prettiest intricate texture. Vintage inspired with princess vibes.

    super fine

    It's barely there but it's so so pretty. Alva is a super fine ball chain that will instantly up your necklace layering game.

    striking + Special

    An oversized clasp on a fine chain, Tati is striking and slightly trippy. Sits just at the base of the neck. Perfect paired with one of our simple chain chokers. 

    instantly up your necklace game

    Our gold choker collection perfectly complements every look

    SHOP GOLD COLLECTION

    Golden Touch

    May 25, 2016

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    knife

    May 23, 2016

    Hello, i'm knife

    sleekest + sharpest

    Figure hugging rib. Extra scooped out neck.  Knife is unmistakeable.

    finished with copper

    Custom copper snaps take this collection to a whole separate level.

    casual perfection

    Feminine.  Super fitted.  Comfortable.  Stunning basics.

    the snap tank, but perfected

    100% cotton

    100% AYAI

    hugging your body tight

    Perfect with dirty sneakers, or your highest boots.  i.e. always.

    SHOP THE KNIFE COLLECTION

    knife

    May 23, 2016

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    Size Guide

    We fit from an extra small and grade up from there so our sizing is naturally skewed towards smaller sizes. For wovens we recommend buying true to size while we recommend sizing up for some of our body-con knits.

    We have a great staff here at ARE YOU AM I ready to meet with you at our downtown loft space or work with you over email/phone to help you find the perfect fit. If you have any questions about what pieces would work best on you or which size works best for your body type, don't hesitate to reach out, that's why we're here!

    Email: concierge@areyouami.com

    Phone: +1 213.689.5088

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